Aaron Cappuccio

I'm a product designer focused on turning complex problems into clear, intuitive digital experiences.

My work spans financial services, insurance, and government products, with experience designing end-to-end workflows, data-rich interfaces, and scalable product experiences.

Selected work

More projects

Major Meal Manager final interface

Major Meal Manager

A mobile tool for planning, shopping for, and cooking multi-course meals.

  • Mobile
  • Product Design
TranslatR final interface

TranslatR

Real-time, context-aware translation for multiplayer gaming.

  • Interaction Design
  • Research
NOVA final interface

NOVAComing Soon

Designing a modern mobile banking experience that makes managing everyday finances feel simpler, clearer, and more intuitive.

  • Fintech
  • Mobile Banking
  • Product Design
LUMO final interface

LUMOComing Soon

A gamified mental wellness app designed to make daily reflection, emotional check-ins, and healthy habits more engaging.

  • Mental Wellness
  • Game Design
  • Mobile

How I work

A practical approach to complex product problems

Understand the system first
I start by mapping user needs, business rules, technical constraints, edge cases, and regulatory requirements so the experience is grounded in how the product actually works.
Make complex decisions easier
I turn dense workflows and information into clearer steps, stronger hierarchy, and more understandable language so users can move forward with confidence.
Rapidly prototype and validate
I use rapid prototyping to explore ideas early, test critical interactions, and refine solutions before committing significant time to implementation.
Design for delivery
I work closely with product, engineering, and stakeholders through implementation, QA, and iteration to ensure the final experience is accessible, scalable, and aligned with the original intent.